So: what if taking part in art communities was just a waste of time? Take a look at this shameful table :

It shows some data concerning my online presence in art communities. I did pick up the three ones where I am more active. Note: CGSociety has no "profile views": they show a "portfolio views" that is actually a sum of the views for both artworks & the portfolio land-page, so it's quite a mess to compare with the rest.
I used to spend lots of time for those communities: I watch a lot of art, chose artworks as favorites, write down comments to threads and artworks, spread the word about the community, link to my profiles there very often and so on. I did join them for two reasons: one is that I want to learn, the other one is that I wanted exposure for my artworks, as a way for getting more job commissions and grow my portfolio. Since years passed, I decided to take a look at what I got.
LEARNING.
I learned nothing from my stay in those communities. It's simple and true. What I learned (and I still have so much to learn) came from personal research and countless hours spent sketching, changing things, redoing them from scratch, studying the masters of the past and of the present and so on. I never got a single critique that could help me improve, in any art community. I remember ages ago I also joined conceptart.org because I was just starting this adventure and I needed advices from the ones that knew more than me, but I got practically no feedback over the years, my sketchbook thread was ignored even if I was actually trying my best to comment other's sketchbooks and show that I cared, and so I decided to stop taking part.
EXPOSURE.
The numbers in the table are speaking for themselves. If we look especially at CGHub and CGSociety we can say almost no one is watching my art or leaving feedback. I'm not complaining since this is easily understandable: such communities are stuffed with artists that are leagues above me, and they create art that gathers more attention. They worked hard for becoming that good and it's normal people likes what they do and leaves plenty of three words appreciation comments. And that's the real deal: if you are very good, and you are therefore very likely already working in the industry, then you do get lots of comments, but they are useless ones (they can pump your ego but what else?). If you are a learning artist and you need feedback for improving, you get nothing.
ACTIVITIES AS A WAY FOR LEARNING AND GETTING EXPOSURE?
All the communities are having special activities, like weekly contests, long term ones, and so on. You join them, there's a topic, you sketch and paint and post wips in the forums. The artists that are good already will win, but you probably don't take part for winning, you do it for learning. There's indeed the casual useful critique in there, but not everyone has time to join all the weekly contests, build friendships with the other forum users and so on. The fact is that being very active in such contests is probably the only way for building contacts, getting exposure and occasionally learn something. The rest of the community (galleries, profiles) is useless for the average user, it's just for filling the ego of more skilled users. So in the end, if you don't have time for joining contests and activities you should probably not even join art communities.
JOBS.
How many jobs did I score thanks to communities? Three in a total of three years. Most of my commissions came from real life contacts, people that talked of me to someone, people finding my site and blog with search engines, etc. I know "real life" sounds weird, but you got what I mean.
AND SO?
Yes, and so? Is there a way for learning, getting exposure and landing some job as a concept artist and illustrator? Yes, I think there is one.
Learning requires a lot of study and personal research; it requires passion and efforts, especially if you are not a student living in his/her parents basement but you have a day job, a family, you need to pay the bills, etc. And that was and is my case. Hoping that joining an art community will mean having good artists helping you grow is an utopia. If they are good enough for teaching and guiding young artists it means they already do it for money (with DVDs etc) or they occasionally write a tutorial that you could watch even without joining an art community. Art training became a huge part of this industry and it's naive to think that an established artist will give you for free in a forum/community what he/she can turn into a school, course, dvd, personal web traffic, etc. There are some rare exceptions of course, but very rare indeed. In the end everyone has to pay the bills.
Getting exposure is easy too: become good. You won't need to be in any community, it'll be enough to have a site or a blog. I discovered many amazing artists by using only search engines and during discussions with contacts. You should also try to write in specialized printed magazines, in tutorials websites that are offering learning material, and so on. Improve yourself and keep trying to get feedback from magazines and so on. And if you are good and you have a good exposure you will also get a job somewhere. Someone could argue: why not trying to get good and in meantime keeping publishing in art communities then? Simple: because in art communities you will be ignored till you are very good, and in meantime you are providing them with free contents and living the frustration of having your artworks and forum posts being ignored, while on the other hand walking a personal path of growth and trying to get in contact with companies is a much more streamlined and, in my opinion, logic way for improving.
I don't say you should quit all of the communities though, since they can offer the occasional professional or just human good contact, if you are lucky: pick up the one that gives you the most in terms of quality and quantity of feedback. Not the one that is more popular or trendy. Communities fame comes and go. GFXArtist was all the rage years ago, now CGHub is, etc. What is important is the people inside of communities. For my personal experience it seems DeviantArt is the best: yes it's generic, there is cheap porn in it, it's full of teenage drama and so on, but it also features a huge amount of feedback and interaction, it displays tons of very high quality artworks, it has plenty of great free tutorials and resources, its group system provides great interaction and few smug level, and so on. And it lets you deactivate your account, at least. It's not so trendy anymore, maybe because people feels going to a trendy community is better at separating them from the rest, but this is all elitist bullshit. Again: a community is made of people and the quality of interaction is the main parameter you should take into account. If CGHub or CGSociety or ca.org are working better for you, stay there then! It's all about logic: what for to spend time and efforts staying in a place that gives you nothing? Only because everyone is doing it? C'mon
What I'm saying here is that the fact that art communities are the way to go if you wanna get exposure, feedback, learn something and get a job is a myth. It works for a small percentage of people and most of them don't need it since they are already into the industry. What happens there is that hundreds of thousands of users are providing free contents to the companies owning the community websites, those companies are earning with ads and subscriptions, and most of the users are getting nothing in return; this happens not 'cos these companies are evil, but because the whole system and concept of online art community is old and not working anymore, now that there are armies of digital artists striving to become better and score a job. I even believe that the creators and mantainers of these communities are nice folks that are putting a lot of passion into what they do; look at CGHub for instance, it does look beautifully done, but no results can come for the average user that is not devolving most of his/her time at creating a support network of contacts in there. And I think that time would be better spent studying and learning instead.
CONCLUSION.
The net is already offering many ways for building a network of contacts, getting feedback and improving our skills. I mean real contacts, not the average ones you get in art communities, where everything is often reduced to an "add me" system that brings us back to MySpace golden days. A real contact is someone that answers your emails when he/she has time, that talks to you on Skype, etc. It's better to have few contacts like that than hundreds of silent thumbnails in your profile, isn't it?
* So this is what I'm doing: leave all communities except maybe one (DeviantArt I suppose, based on quality and quantity of received feedback), put all of my efforts into filling my website with good art, use my blog, emails, Twitter and Skype for the contacts network. By the way, leaving art communities is almost as difficult as leaving a religious sect, there are no options for doing it, you need to keep contacting the admins with emails and beg for it, with the usual end result of being ignored and just accepting the fact that your profile will stay there forever, and so you'll at least try to delete its contents. When they do answer you they usually say that you can't delete your account because it would "break the system", whatever that means. They just want to keep the number of members high and eventually have you leaving your contents in there, so that their platform will stay attractive for advertisers.
I'm sure spending the time studying instead of contributing to these websites will bring me more, much more than those wasted years spent following the dream of an art community full of lovely folks wanting to help each other. There's no such thing. There's only thousands of mouths trying to feed on the same soup, and you got it on your own, this ain't gonna work.
*.. and that's what I did indeed.
NOTE 1: I wrote this post more than 1 year ago, I moved it here on deviantART 'cos Posterous is shutting down and I decided to move some of my blog posts here on dA.
NOTE 2: the original post had many interesting comments by various cool people. You can read them at my blog till when Posterous will shut it down: [link]























